2012 Olympic's impact on Sports management in London Essay

2012 Olympic's impact on Sports management in London - Essay Example Hence, Tennis Wimbledon Tournament or Football League Championship is mega-event known all over the world, which attracts millions of viewers. Also today there is no grown-up person who is not aware what the word â€Å"Olympics† means and who has not watched the greatest international complex sport competitions on television at least once. It is well-known that the famous symbol of Olympics, five colorful rings, can be identified by more than ninety per cent of planet’s population. This exceeds the recognition of such extremely popularized brands as Nike, Coca-Cola and McDonalds (Vigor, Mean, Tims 2004, pp. 4). Even in a far antiquity Olympic Games were the main sport event of all the times and nations. During the period of Olympics peace and consent were proclaimed on the Earth. The wars stopped and all dignified athletes competed in a fair fight for the top ranking. Olympic movement managed to overcome a lot of impediments, among which were: interruptions by World War s, attacks of terrorists, including bombing, kidnapping of sportsmen, murders, boycotts, and various diplomatic incidents. However, the Great Games have survived and currently take place every forth year, with interchange of summer and winter games with a difference of two years. Nowadays Olympics are spread on a large scale, being equipped with the latest techniques and recorded by numerous computers and cameras for defining the final results of the sportsmen with a high accuracy. Lately the cities that organize Olympics become the capitals of the world for the period of games holding. The place of the consecutive Games is announced beforehand for giving at least seven years to the country to get itself ready. Hence, London has been officially chosen for the Olympics 2012 on the sixth of July 2005, leaving behind such serious rivals as Paris, Moscow, New-York and